Champions Trophy 2025 Records 540.3 Crore Viewership in India: Find Out Which States Led the Charts?

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The ICC Men’s Champions Trophy 2025 turned into a digital spectacle, with official OTT broadcasters JioHotstar registering a record-breaking 540.3 crore views across the tournament.

This milestone set new industry benchmarks for live sports streaming in India, reflecting the growing dominance of digital platforms in cricket consumption. The tournament’s final between India and New Zealand alone garnered 124.2 crore views, with a peak concurrency of 6.12 crore viewers, making it one of the most-watched digital sports events in Indian history.

JioHotstar’s success was further highlighted by its highest-ever single-day direct subscription spike during India’s match against Australia, showcasing the tournament’s immense pull. Hindi-speaking regions accounted for over 38% of the total viewership, with states like Uttar Pradesh, Uttarakhand, Maharashtra, Goa, Punjab, and Haryana leading the way. Meanwhile, Maharashtra emerged as the top contributor to CTV (Connected TV) streaming, reinforcing the increasing adoption of large-screen digital viewership in India.

State-Wise Viewership Breakdown

Also read: Champions Trophy 2025: AB De Villiers Believes Rohit Sharma Will Go Down As Best ODI Captains of All Time

• 16 live feeds across nine languages, including English, Hindi, Marathi, Haryanvi, Bengali, Bhojpuri, Tamil, Telugu, and Kannada.
• Four multi-cam feeds for an enhanced viewing experience.
• Indian Sign Language and Audio Descriptive Commentary, ensuring accessibility for all.
• Vertical feed (MaxView) in Hindi and English, providing an optimized mobile viewing experience.

The tournament’s digital success was backed by a strong lineup of sponsors, including Dream11, Pernod Ricard India, Beam Suntory, Kohler, Vodafone Idea, and LIC Housing Finance Limited. JioHotstar’s record-breaking viewership reinforced its vision of unlocking Infinite Possibilities by uniting India through seamless, immersive cricket experiences at an unprecedented scale.