ICL announces television and internet partners

Mumbai, Oct 7 (UNI) As the moment of its second season commences, the Indian Cricket League (ICL) today announced its partners world over who will join hands with them in taking this mega event to almost all corners across the globe.

ICL's Season 2 starting from October 10 will see the entire world have the opportunity to witness it. Excluding South America, more than 100 million people from four continents will enjoy this ICL 20s tournament LIVE.

In India, Zee Sports will telecast all matches live in Hindi, while Ten Sports will do the same in English. Along with Zee Sports and Ten Sports, BTV and ATN Bangla will telecast matches in Bangladesh, Gateway in North Africa, Telkom-Malysia and Astro in Malaysia, Fox Sports in Australia, Zee Music in UK, Zee TV in Africa, Zee Sports in USA, Ten Sports in Pakistan and Middle East and Caribbean Media Corporation in West Indies and Caribbean Islands, while ICL's web partners for second season are www.bollywood.tv, www.glutv.com, www.mypopkorn.com and www.watchindiatv.com.

Indian Cricket league (ICL), Business Head, Himanshu Mody in a release here today said, ''Our success in conceptualising and executing the league format has met with favourable response from the global cricket fraternity crossing national barriers. We have addressed the growing broadcast demand for the matches by announcing an array of broadcast partners assuring live coverage of ICL Season-2 to the entire global cricket fraternity through both-Television and Internet mediums.'' Adding to the excitement to this Season-2, ICL with its broadcasting partners Zee Sports and TEN sports, have conceptualized a family entertainment cricketing show called 'Cricket Boom Boom'.

The hosts for the show will be the glamorous and vivacious Aarti Chabria and giving her cricketing expertise, will be ex-Indian pacer Atul Wasan. The show will boast-off some high profile celebrities from page 3, Bollywood, fashion designers, TV artists and host of other stars who will be quizzed and tested on all their expertise and cricket, the release added.


Story first published: Wednesday, October 8, 2008, 12:30 [IST]
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