IPL 2024: MI vs CSK Clash at Wankhede Emerges as Most-Watched Match Midway Through IPL Season 17

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As the IPL 2024 season crosses its midway milestone, Disney Star Network, the official broadcaster of the tournament, created a new viewership record, setting unprecedented benchmarks in TV broadcasts.

With the release of the latest data by BARC for the first 34 league games in IPL 2024, the numbers speak volumes: a staggering cumulative reach of 47.5 crore viewers and an astounding 24500 crore minutes of total watch time, marking an 18% growth in consumption compared to the previous edition.

IPL 2024 Season Breaks TV Viewership Record

One of the standout achievements is the remarkable growth in TV reach for live broadcasts, witnessing a 5% increase compared to the previous highest recorded in 2019.

Additionally, Star Sports Network has seen a remarkable 19% growth in TVR (Television Rating) for the first 34 matches compared to the previous edition, solidifying its position as the go-to destination for IPL viewership.

Which is the most-watched IPL 2024 Moment?

A standout moment in the tournament was the thrilling clash between Mumbai Indians (MI) and Chennai Super Kings (CSK) during the rivalry week of #IPLonStar. This nail-biting encounter, won by CSK at Wankhede Stadium, captivated a staggering 6.3 crore concurrent viewers on TV during MS Dhoni's exhilarating batting display, where he smashed 20 runs off just 4 balls in the final over of CSK innings.

This remarkable concurrency marked the highest for any league game across the current and previous seasons, showcasing the unparalleled excitement generated by IPL matches.

Which is the most-watched IPL 2024 Match?

Moreover, the clash between MI and CSK emerged as the most highly-rated league stage match, excluding pandemic years, attracting a massive 17.4 crore viewers on TV with a total watch time of 1540 crore minutes on April 14, 2024.

The intensity of the rivalry and the brilliance displayed on the field resonated with fans, resulting in record-breaking viewership numbers. MI vs CSK game, which was played during the rivalry week of IPL on Star, is the most-rated league match, outside of the Pandemic years (2020-21).

Eyes on T20 World Cup 2024

In addition to its IPL coverage, Disney Star Network, also the official broadcaster of the ICC Men's T20 World Cup, has launched the 'VISA TO WORLD CUP' week. This initiative aims to spotlight the emerging talents from the IPL, examining their potential inclusion in India's final 15-man squad for the upcoming T20 World Cup.

Leveraging the expertise of its StarCast, Disney Star Network provides viewers with insightful analyses, strategic predictions, and compelling narratives, enhancing the viewing experience and building anticipation for the cricketing extravaganza.