SportsBaazi Doubles Revenue, Increases Engagement In IPL And T20 World Cup 2024

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SportsBaazi, a top sports gaming platform in India, has reported a 100% revenue increase during IPL 2024 compared to IPL 2023. Additionally, the platform saw a 1.5x rise in user engagement during the first week of the T20 World Cup 2024.

Average time spent on the platform grew from 11 minutes to 26 minutes. This indicates heightened user interest and involvement in the games offered. Notably, fantasy gaming featured players like Virat Kohli, Jasprit Bumrah, Travis Head, and Sunil Narine as top picks.

Regional User Activity

During IPL 2024, Uttar Pradesh, Maharashtra, Bihar, and Delhi had the highest user activity. The popularity of the platform shows a growing trend in online sports gaming across various states.

CEO Insights

Saurabh Chopra, Co-Founder and CEO of SportsBaazi, highlighted the transformation in India's online gaming scene over the last five years. He acknowledged the platform's role in evolving the gaming ecosystem by developing engaging formats with high-skill quotients.

“In the last five years we have seen the Indian online gaming ecosystem going through a significant transformation. We at SportsBaazi are proud to share that we are actively working towards helping the gaming ecosystem evolve by investing in researching and developing intriguing and engaging types of sports gaming formats with very high skill quotients. We are elated to share that owing to this vision, we have recorded a 100% increase in revenue and 1.5x increase in engagement.”

He further added, “IPL has set the momentum for this year’s sporting calendar and we are certain that the T20 World Cup will further increase engagement and player conversations on the platform.”

New Leaderboard Introduction

SportsBaazi also introduced a Sports Gaming Champion leaderboard. This feature allows players to compete in Fantasy Gaming, Player Stocks, and the Watch and Play Game, Predictor, to demonstrate their comprehensive game knowledge.

SportsBaazi remains committed to offering unique sports gaming experiences. The platform continues to focus on responsible gaming while fostering a vibrant community of sports enthusiasts.

About SportsBaazi

Launched in 2018 as BalleBaazi, SportsBaazi has become India's premier sports gaming destination. With over 9 million users, it covers sports like Cricket, Kabaddi, and Football.

The platform offers engaging games such as Predictor and Player Stocks. It aims to redefine how audiences engage with their favourite sports.