'We've changed over the Years, never fitted the Box' - Virat Kohli makes Massive Announcement days before BGT, shocks Fans to the Core

The Indian cricket star Virat Kohli has made a massive announcement on social media on Wednesday (November 20).

Just a couple of days before the start of the Border Gavaskar Trophy in Australia, Kohli has taken to social media to announce the news. The India star is currently in Australia for the series as the first Test starts in Perth on Friday (November 22).

Virat Kohli took to social media early Wednesday morning to announce the ten-year anniversary of his apparel brand, Wrogn. However, he delivered the message in a nuanced way that almost misguided and shocked many.

Kohli announced the decade-long association of the brand 'Wrogn' in a dramatic way.

"Looking back, we've always been a bit different. We never fitted into any box they tried putting us in. Two misfits, who just clicked. We've changed over the years, but always done things our way. Some called us crazy; others didn't get it," a message from Virat Kohli read on X.

Although the first few lines raised the eyebrows, the subsequent portion of the announcement made the fans breathe a massive sigh of relief.

"But honestly? We didn't care. We were busy figuring out who we are. Ten years of ups and downs, and even the pandemic couldn't shake us. If anything, it reminded us - being different is our strength. So here's to ten years of doing it our way- the Wrogn way. Here's to being Wrogn. And here's to the next ten! Wrogn, for the right kind of man," the post concluded.

Virat Kohli has been a co-creator of the brand Wrogn which focuses on men's wear. The brand was founded by Anjana and Vikram Reddy, and has been co-created by the India stalwart.

The 10-year anniversary of Virat's brand is a massive moment for him, but the announcement almost jolted many of his aficionados. Some fans urged him not to tease with these kind of posts, while others were almost massively shocked.