Gillette India announces launch of 'Challenge the Winners'

Mumbai, Nov 12 (UNI) Gillette India today announced the launch of ''Challenge the Winners'' contest wherein the winner will get an opportunity to meet the Gillette Winners - Roger Federer or Rahul Dravid.

With the launch of the contest, this opportunity is only a game away for Gillette Mach 3 customers. For every Mach 3 purchase made between November 4 to December 31, consumers will get an opportunity to pit their wits in an on-line sporting battle, a release stated.

Consumers will have the choice of playing Street Soccer, Urban Tennis, Alley Cricket or Rooftop Golf - the sports that have made Gillette Winners the icons that they are. All they need to do is log onto www.gillettewinners.com. Consumers also stand a chance of meeting Dravid or Federer by simply sending as an SMS to 54646.

One grand prize winner will be announced every week, which makes a total of eight winners who will get an all expense paid trip to Australia to meet with these sports megastars. In addition, there are thousands of other prizes to be won every week.

According to Gillette Marketing Manager Sumeet Narang, ''The contest is an exciting platform that builds on Gillette's rich history in the world of sports and epitomizes these sportspersons, who are winners in their respective fields and live by the motto- 'Be your best today'. 'Challenge the Winners' takes forward this platform to Mach 3 customers, providing them with an opportunity to be their best on that day and win the grand prize of meeting Roger Federer or Rahul Dravid.'' The special contest packs of Gillette Mach 3 Turbo come with a free Gillette Series Shave Gel worth Rs 225 and will be available in all retail stores across the country priced at Rs 315, the release added.

UNI