Honda launches auction to support Hayden Memorial Fund

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Bengaluru, August 25: The Honda Racing Corporation (HRC) has launched a new charity auction to support the Nicky Hayden Memorial Fund, set up by his family in memory of the great American rider who passed away in Italy on May 22 following a cycling incident along the Riviera di Rimini.

The 35-year-old was hit by a car during a training exercise and suffered severe head and chest injuries. Five days after he was hospitalised, he breathed his last at the Maurizio Bufalini Hospital, where he had been placed into a medically induced coma.

Hayden was a Honda rider for much of his racing career, a true sportsman loved and respected throughout the worldwide racing community for his charming character, commitment, and racing spirit, which helped him to attain the sport's highest levels of achievement and reach his dream of being crowned MotoGP World Champion in 2006, with the Repsol Honda Team.

By taking part in this special charity auction, MotoGP fans can honour Hayden's memory and live the dream of attending the Gran Premio di San Marino e della Riviera di Rimini, together with reigning MotoGP world champion Marc Marquez and team-mate Dani Pedrosa.

To win, donors must visit the CharityStars website, the online platform that specialises in web charity auctions (www.charitystars.com), and bid on the experience.

Bidders have time till September 4 to win.