ISL ties up with Facebook to engage more fans

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Bengaluru, December 4: As part of its efforts to provide unique engagement opportunities to its fans across digital platforms, the Indian Super League (ISL) has partnered with Facebook and launched augmented reality masks for them.

This initiative will provide fans with a unique opportunity to express their support for their favorite club.

Using Facebook's augmented reality camera, fans can now showcase their beloved Clubs' colours through state-of-the-art 3D face masks.

ISL followers will now be able to exhibit their club's colours through state-of-the-art 3D facemasks using Facebook's augmented reality camera.

The facemasks, which can be applied to photos and videos, will be available to fans of all 10 Hero ISL Clubs across the globe.

Fans of ATK, Bengaluru FC, Chennaiyin FC, Delhi Dynamos FC, FC Goa, FC Pune City, Jamshedpur FC, Kerala Blasters FC, Mumbai City FC and NorthEast United FC, can express their allegiance using facemasks, which utilise club colours and their anthem to give fans a distinctive opportunity to back their team.

(ISL Media)

Tips to use club's mask on Facebook:

Swipe right on your Facebook newsfeed to open the new Facebook camera.

Tap on the magic wand icon to bring up the tray of effects for the camera

Select the mask of your favourite ISL Club

Capture an image or video and share with your friends.

Story first published: Monday, December 4, 2017, 14:52 [IST]
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